DM

SRI Executive

Refresh of the SRI brand identity inline with a new website build to reflect the new brand narrative.

Discipline
Branding
Client
SRI Executive
Role
In-house designer

Website development

The Croc, a digital agency, developed a new website that transformed our online presence and introduced a fresh brand perspective.

During this process, I collaborated with them to refine the website's functionality, usability and aesthetics while assisting with quality assurance.

Brand development

I then began the next phase of the brand transformation by extending the revitalised identity to all other touch points. This included crafting pitch decks, templates, marketing materials, email communications and social media content.